In this landmark 100th episode, the Chuck Anderson celebrates by counting down our top 10 favorite interviews while highlighting insights on transforming a job into a scalable business, harnessing the power of public speaking, and cultivating mental resilience for entrepreneurial success.
#10. Dr. Barnsley Brown: Talked about investing in transformational leadership and experiencing rapid business growth after investing in personal growth.
#9. Jim Padilla: Discussed the challenges of selling on founder magic and emphasized the importance of creating a sales playbook to replicate oneself and build a sustainable business model.
#8. Susie Carder: Discussed the importance of building a business that can run without the owner and highlighted the need for systems and structure.
#7. Majeed Mogharreban: Shared a success story framework for public speaking, citing an example of a health coach making $50,000 in 10 minutes through a powerful speech.
#6. Gary Rogers: Emphasized the importance of making eye contact with the camera while speaking on a webcam and how it revolutionizes business by creating a connection with the audience.
#5. Iman Aghay: Discussed his journey of learning new skills like writing and public speaking and applying them to achieve business success.
#4. Michael Tucker: Shared his experience learning digital marketing and how he scaled a new event using collaborations and partnerships, yielding $750,000 in sales.
#3. Jerry Teplitz: Conducted a study on brain reeducation using movement to change behavior, showing a significant decrease in negativity from 52% to 6% after a month.
#2. Rich Schefren: A significant figure in internet marketing and business coaching, mentoring well-known individuals in the industry.
#1. James Malinchak: Pioneered online business coaching and emphasized the importance of relationship-building over networking and the value of collaboration with a servant’s heart.
These guests provided valuable insights into various aspects of business, including leadership, sales, digital marketing, personal development, and collaboration.
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Until next time, keep moving forward!
Chuck Anderson,
Affiliate Management Expert + Investor + Mentor
http://AffiliateManagementExpert.com/
Transcript
Hello there, and welcome back to the Creative Collaboration Show. My name is
Speaker:Chuck Anderson, and you have arrived at a very
Speaker:special time. Today is our 1
Speaker:hundredth episode of the creative collaboration
Speaker:show. And, over the last 100 episodes, I have
Speaker:had the privilege of interviewing some amazing
Speaker:guests who've had so many great
Speaker:tips and strategies to share that can
Speaker:help you on whatever business track you're
Speaker:on, whether you're just starting out in business or if you're
Speaker:growing your business or scaling your business or trying to overcome
Speaker:certain challenges in your business. We have had
Speaker:so many guests great guests on this show. And so what
Speaker:we did is we went back and we had a look at these
Speaker:episodes and, picked out a a few of our favorites,
Speaker:that, were either the bet most popular with
Speaker:our audience, or with our community, and
Speaker:we've put together a top 10. So I'm gonna be doing a
Speaker:top 10 countdown of our best,
Speaker:interviews, over the last 100 episodes. Now the first
Speaker:one I wanna introduce you with in the number 10 spot is doctor
Speaker:Barnsley Brown, and here, her and I are talking
Speaker:about becoming resilient, in your
Speaker:business. Check it out. That question, actually, I
Speaker:decided I had 3 amazing people that I really revered.
Speaker:Every single one of them was just a dynamo. And 2 of them
Speaker:were my neighbors, Chuck, so they stayed on my butt. They wouldn't let me
Speaker:off the hook. And they enrolled me in
Speaker:transformational leadership trainings that were held here,
Speaker:actually, local, that people came from all over the world. They were held right here
Speaker:in Chapel Hill, North Carolina. Can you imagine? So I didn't
Speaker:need to travel. There there was no excuse, and I was
Speaker:recently, separated, and
Speaker:I needed a change in my life. I was a single
Speaker:mom. I needed a change in my life. I needed support. I knew I
Speaker:needed support, and I did not want to stay in the
Speaker:rain sobbing about what had happened. You know what I mean?
Speaker:Soggy and sobbing. That that's no fun.
Speaker:Joy is where it's at, you all. So I enrolled in
Speaker:transformational leadership. I remember putting that
Speaker:5,000 it was just under $5,000, Chuck. I put that thing on my
Speaker:credit card. I just said, okay. I'm putting it on my credit card. I don't
Speaker:know how this is gonna happen. And do you know within 3 weeks, that credit
Speaker:card was paid off with all the extra business that had come
Speaker:my way? Amazing. Yeah. Magical.
Speaker:The secret the breakthrough for people is that
Speaker:you haven't gotten where you wanted to go doing what
Speaker:you're doing now. Alright? And I didn't. And
Speaker:it is absolutely imperative that you invest
Speaker:in yourself, your personal growth as we were talking about right before
Speaker:this, Chuck. You gotta invest in yourself because to the extent that you grow
Speaker:yourself, you will be able to grow your business.
Speaker:Otherwise, anything that happens, you'll be knocked off, your
Speaker:center. So you've got to have you really have to have an
Speaker:incredible center and incredible perseverance. Stick
Speaker:to it, miss, dogged, like, be like a chihuahua that
Speaker:grabs onto your heel and won't let go. That's what you gotta be in
Speaker:business. Yeah. You know? Relentless,
Speaker:really. Relentless. That's the best word right there. Relentless.
Speaker:Next up in the number 9 spot, I have a good friend of mine, Jim
Speaker:Padilla, talking about selling on founder magic
Speaker:and the importance of having a sales playbook so you can
Speaker:duplicate yourself in your business. Whereas when you
Speaker:are when you're in a place where you're trying to make a decision every day,
Speaker:you have to have a actual conscious decision. Do I make sales today, or do
Speaker:I serve my clients today? Right? You're starting to become the bottleneck and
Speaker:the fork in the road at the same time. And so people you're you're trying
Speaker:to go, okay. I need to make more sales, but then now you're behind on
Speaker:trying to fulfill with everybody. Or you're so busy fulfilling that you can't make any
Speaker:more sales because they're all dependent upon you. And that's that's a
Speaker:challenge. Raise your hand if you've been there. Right? We we we all know that
Speaker:that's a that's a challenging thing. We call this selling on founder magic.
Speaker:And that's when you're selling on founder magic, here's the problem. It's
Speaker:fantastic because people get to access you, and they know you. The
Speaker:problem is it's not sustainable. It's not
Speaker:replicatable. It's not, it's not something that
Speaker:ultimately is profitable because usually you're undervaluing your own time and what can
Speaker:be put on somebody else. And it's easier for me to do it than it
Speaker:is for me to train somebody to do it, or it's easier for me to
Speaker:do it than it is to run someone. And the the biggest part of the
Speaker:problem that the reason why it's so hard for you to get somebody else do
Speaker:it is because you haven't largely documented your
Speaker:entire process. You don't have a sales playbook. Right? You
Speaker:don't have you don't have a way to capture all of the things that are
Speaker:in your head or in your history to be able to put in front of
Speaker:a salesperson who can then replicate what you're doing. You
Speaker:know, Tony Roma's, used to be a big favorite restaurant
Speaker:of of mine, and I used to love this chicken and ribs combo that they
Speaker:had and with shrimp. It was a it was ribs and shrimp combo with with
Speaker:with rice, with all my favorite things. And they took it off the
Speaker:menu for some reason. I guess I was the only person buying it, but, if
Speaker:they took it off the menu, and then Cindy and I were out of town,
Speaker:and we've we found a Tony Roma's and I was we went in. I said,
Speaker:hey. Look. Is there any way that you could put this plate
Speaker:together for me? I know it's not on the menu anymore. And the server was
Speaker:like, oh, yeah. Man, I couldn't I don't know why they took it off the
Speaker:menu. I used to sell a lot of those. I know we got the ingredients
Speaker:in the back. Let me get the the cook to make it for you. She
Speaker:knew all the off menu items, So she knew what was what, and she knew
Speaker:that they can make it happen. And so I got my
Speaker:plate. But if she had been a brand new server and didn't know anything about
Speaker:that, she could have very easily just said, well, we don't have it on the
Speaker:menu anymore, and so you can't have it. Or I don't wanna go out
Speaker:of my way to you know, the chef's kinda grumpy today, but who knows? It
Speaker:could have been a whole lot of variables around why this wouldn't work.
Speaker:And when you are the founder, you know all the off menu
Speaker:items. You know where everything is. You know what things you've sold in the
Speaker:past. You know what is in the kitchen because you did the order, and you
Speaker:know what's all there. So you know what? And we could probably make that because
Speaker:I just did a order of those the other day. Right? When you're bringing a
Speaker:salesperson on and if you don't have a process in a way to capture all
Speaker:of that, they have no way of knowing any of those things. And so you
Speaker:have to expect that they're gonna deliver less than you because they don't have all
Speaker:of the history that is in there. But you can you can deliver this
Speaker:stuff in a process and what's something we call a sales playbook. And that
Speaker:gives the your salespeople the ability, everything
Speaker:that they need to deliver a sale.
Speaker:Alright. Now continuing on in the number 8 spot is
Speaker:doctor Susie Carter, and she has some great
Speaker:insights on your business and whether you actually have
Speaker:a job or a real business that can scale into
Speaker:something significant. And I was at a seminar, and he said,
Speaker:how many of you, are off work right now? And we raised our hand.
Speaker:How many of you are nervous that you're off work right now? We raised our
Speaker:hand. He said, how many of you, are gonna have to work twice as hard
Speaker:tomorrow when you get back in because you took the day off and we raised
Speaker:our hand. He said, how many of you are afraid to go on vacation? Right?
Speaker:Because you don't know will the business do what the business needs to do if
Speaker:you're gone. We all raise our hand. He said, congratulations. You own a
Speaker:job not a business. And that was the biggest epiphany for
Speaker:me to go, how do I back in the day, it was a
Speaker:salon and spa. How do I have this business not rely on
Speaker:these 724? My ego was invested, and a lot
Speaker:of entrepreneurs, our ego is it can't run without me, like, you can't run
Speaker:without me. I'm so special. And the reality
Speaker:is you want to build it so that it can run without you. And so
Speaker:that was a huge pivot for me to go, I want to be able to
Speaker:go on vacation. And how vacation works for most of us and even
Speaker:me back then is you would work really hard right before you go on vacation,
Speaker:go on vacation, sleep most of the time because you're so exhausted from working so
Speaker:hard because you're going on vacation. Come back from vacation and then work
Speaker:around the clock to make up for what you didn't do while you were
Speaker:on vacation. And so it's not really a vacation. I just got back
Speaker:from a month off on vacation
Speaker:of just enjoying my home, enjoying my family, enjoying projects,
Speaker:and not having to worry about my business because my team is managing my business.
Speaker:The business still ran. We still have money come in. We still have receivables come
Speaker:in. So anything's possible when you have a plan and a strategy.
Speaker:And systems, if you look at our life, everywhere you
Speaker:look at systems, how we drive, there's a system. If you ever go to
Speaker:Europe, there's a different system that's hard. If you're an
Speaker:American and then you're going in Europe, right? So how
Speaker:you cook, there's a system. And how you get up in the morning
Speaker:and do you shower first, do you brush your teeth first, do you get coffee
Speaker:first, do you take meditation time first, do you work out first, what's
Speaker:your system that you do every morning? And so when you look at
Speaker:it, systems allow us to get twice as much done in half the amount of
Speaker:time. And most entrepreneurs were winging it. Right?
Speaker:We're firefighting. And we are firefighting because you don't have a structure
Speaker:in place to go if this there's a breakdown, what happens? There's a
Speaker:breakdown, what's happened? Now please hear that I don't have a perfect business. We have
Speaker:breakdowns in our business because the bigger you play, the bigger the breakdown.
Speaker:And so there's always breakdowns inside of our business. The difference is we're aware
Speaker:of our dysfunction, we know how to handle a breakdown and there's not make
Speaker:wrong inside of a breakdown. If we're not having breakdown in our
Speaker:business, Chuck, we're not playing big enough.
Speaker:Next up at number 7, I have Majid Magaraban,
Speaker:talking about how you can really sell anything
Speaker:through public speaking. Check this out.
Speaker:A health coach comes to me and says, Majid, I have the
Speaker:speaking engagement coming up. I have no idea what I was supposed to say. There's
Speaker:gonna be a lot of my ideal clients there. I'm super nervous. Can you help
Speaker:me? And I said, don't worry. I know exactly what to do.
Speaker:We built a powerful 10 minute speech with stories and
Speaker:jokes, and it was entertaining. And this health coach went on
Speaker:stage, delivered their talk, nailed it, had them
Speaker:laughing, had them crying, standing ovation, but more importantly, got the
Speaker:audience to take action and sign up for her $5,000
Speaker:coaching program. She got 10 new clients from
Speaker:one speech, she made $50,000 in 10 minutes.
Speaker:She said to me, Man, Majid, I never thought it was possible to make
Speaker:$50,000 in a month, let alone in 10 minutes. And it's
Speaker:all thanks to the work we did for that speech. So that's the success
Speaker:story framework. And so we're starting to put these
Speaker:success stories into the speech. Now there's another
Speaker:story called the cautionary tale. And the cautionary tale is just like the
Speaker:success story framework. Ideal client comes to you, describes the
Speaker:problem. But in this case, they don't work with you for whatever
Speaker:reason. Or maybe you never met them, but you're still describing the person
Speaker:with that problem. So that way the the audience hears themselves in the story and
Speaker:they go, oh, this is just like my problem, what happens next? It's a
Speaker:cautionary tale because bad things happen next. Let's take the
Speaker:same example. Health coach has a speech coming up. She's got 10 minutes,
Speaker:she's got an audience full of ideal clients, but she spends the whole 10
Speaker:minutes talking about her own health journey and it didn't really
Speaker:resonate with the audience. She makes a pitch, nobody buys
Speaker:and she feels really embarrassed and she feels like she
Speaker:totally bombed the speech. That's a cautionary
Speaker:tale, right? And that speech just cost her $50,000 because she didn't have the
Speaker:right speech, even though she had great intentions. So we have
Speaker:cautionary tales and we have success stories and we can juxtapose the 2 throughout
Speaker:a speech and then imply to the audience, so which one do you wanna be?
Speaker:Do you wanna be like the success story, or do you wanna be like the
Speaker:cautionary tale?
Speaker:Next up, it number 6 is my good friend,
Speaker:Gary Rogers, who knows more about looking good on
Speaker:camera than anyone else on the Internet. And, here, he's
Speaker:gonna be talking about how you can look good on camera and make money using
Speaker:nothing but a webcam. Well, everybody's got a PhD
Speaker:at watching television. You you know
Speaker:instantly if some somebody's doing the right thing
Speaker:or the wrong thing. When the pandemic
Speaker:started, news anchors would talk to people. They
Speaker:couldn't send out camera crews. They had to talk pea
Speaker:to people on their computers. And Nora O'Donnell
Speaker:or Lester Holtz, the news anchor would talk to
Speaker:them, and they were talking to their audience, looking into
Speaker:their cameras, but the people that they were interviewing
Speaker:on their laptops were looking down at the laptop.
Speaker:And right now, anybody that's viewing this,
Speaker:I've lost connection with everybody. I'm not looking
Speaker:at them. I've gotta look into that camera if they wanna feel
Speaker:like I'm talking to them. And people
Speaker:just have to learn, it's a it's a
Speaker:simple mistake that 99% of
Speaker:everybody I talk to makes every single day of my life.
Speaker:If you're on a laptop, which most people use,
Speaker:your tendency is to wanna look at the person you're talking to.
Speaker:And in order to do that, you gotta look down. And as soon
Speaker:as you do that, you've lost connection with the people you're talking to.
Speaker:When I started my coaching online, I
Speaker:knew from my production experience that I had to look straight
Speaker:into the camera if I wanted people to feel connected with me.
Speaker:It drove me crazy. I spent the 1st 3 years
Speaker:looking straight into that camera, and I couldn't see the
Speaker:people that I was talking to. And I wanna see
Speaker:the people. You were just going like that, and I wanna see
Speaker:that. Now I've got a big smile. I I can see
Speaker:everything that you're doing. I learned a trick a
Speaker:lot of years ago, and now I teach all of my
Speaker:students how they can actually see the people that they're
Speaker:talking to, not down on the computer screen, but
Speaker:actually see them as they're talking to them
Speaker:and have the people they're talking to feel like they're talking
Speaker:directly to them. It revolutionized my business
Speaker:when I found out how to do that, and now I teach it to literally
Speaker:everybody. And everybody that does it, it changes their
Speaker:business for the rest of their lives if they're using a webcam.
Speaker:Okay. I'm halfway through my countdown now. Hopefully, you've enjoyed
Speaker:the clip so far, and now we're gonna get to our
Speaker:final 5. Now before I do that, I just wanna
Speaker:remind you that, not only are these, very powerful
Speaker:guests, but these are people that, we tend to collaborate
Speaker:with. And, and so one of the things that
Speaker:I commonly do with our podcast guests is,
Speaker:collaborate, do some collaborative projects. Sometimes we invest in a
Speaker:business. Sometimes we even create a whole new business. And
Speaker:one of the ways that I do that is through my podcast guests.
Speaker:So take a look at these, guests, the ones you just heard from and
Speaker:the ones you are just about to hear from. They are great
Speaker:people to collaborate. But, also, if you,
Speaker:feel like you have something to offer our
Speaker:audience, our community, or even would like to collaborate with
Speaker:me, then please reach out, and, let's get you booked
Speaker:in as a guest on this show, and let's figure out what
Speaker:we can do together. I would like to help you grow your business,
Speaker:and together, everybody wins. Okay. Enough of
Speaker:that. Back to the show. Here at number
Speaker:5 is my good friend, Iman Aghai,
Speaker:talking about the power of learning any skill and
Speaker:applying that to get some great business results.
Speaker:You're gonna love his story. Oh, I always say
Speaker:like, usually, when people want to introduce me on the stage, they say, Iman, how
Speaker:do we introduce you? And I said, just say Iman, our guy is a nice
Speaker:guy. That's all enough. No. But
Speaker:the reality is that I'm a serial entrepreneur, and I'm a very curious
Speaker:person around, like, learning new things. And so
Speaker:that's why, like, when you were looking at that, you're like, oh, you're an author,
Speaker:you're a speaker, you're this, you're that. It's just because I'm curious to
Speaker:learn, like, all different things. So I remember,
Speaker:that many years ago, I wanted to become a best selling author. And
Speaker:as clearly, it's obvious that English is not my first
Speaker:language. And so I was like, well, how can I write a book? Right? I
Speaker:was in a place that, like, I can't write a book. I can't do this.
Speaker:I can't do that. Right? And I'm like, well, then how can you? Right?
Speaker:So then, I started kind of putting together my first
Speaker:book, and it was, for example, the first one that I did
Speaker:actually was a a mixture of, like, short
Speaker:stories of everybody, and I just wrote one chapter. Right? But then that taught
Speaker:me how to how to publish a book and how
Speaker:to, you know, make it a best selling book. And so, like, the first book
Speaker:that I ever published, it was, consolidation of,
Speaker:like, 10 stories of other people, including one story
Speaker:of mine, but taught me a lot about, like, book writing and publishing. And
Speaker:then, after that, I wrote and published my own
Speaker:book, which became, like, the most sold book on Amazon
Speaker:on online course creation. But I always
Speaker:wanted to become public speaker, and I was like, well, you know,
Speaker:how can I actually do this? So I ended up getting, like, a lot of
Speaker:classes on, you know, being able to understand
Speaker:in English with my accent and, you know, took I took 2
Speaker:years of classes on how to be funny. Like, literally
Speaker:paid a guy for 2 years, to, go
Speaker:through humorous classes and other things to, just be
Speaker:able to make people laugh in English because every time I speak in
Speaker:Farsi, everybody laughs. And then, the moment that I would start
Speaker:speaking English, then nobody would laugh. And I'm like, damn it. Like, I can't screw
Speaker:it. Right? So, like, spent, like, 2 years, like, learning how to
Speaker:be, how to bring humor, to my English
Speaker:and, you know, and everything else. Like, you you were talking about the
Speaker:mergers and acquisitions, and I was thinking, well, you know what? About 4 years
Speaker:ago, I knew nothing about mergers and acquisitions. I knew nothing about investing
Speaker:in companies. And then I was like, you know what? I
Speaker:I really learned about I really should learn about this because I I
Speaker:like like, this is something that, like, it's like, I I should really
Speaker:know. Right? So, then I started, like,
Speaker:looking at where I can learn it and, found an investment
Speaker:club where, where, a
Speaker:kind of, like, was a investment pool that I really was, like, investing a little
Speaker:bit money into it, but all of us were investing in different companies. And
Speaker:just a few years later, 160 investments and,
Speaker:you know, 10 exits later. And then just I
Speaker:think the biggest thing is that I'm a curious person, and I love entrepreneurship,
Speaker:and I love, supporting and helping people
Speaker:with with building businesses that
Speaker:that's along with our life purpose. I always look at entrepreneurship for
Speaker:myself as a playground to feed my curiosity
Speaker:and thirst for learning.
Speaker:Next up in the number 4 spot is Michael Tucker, and
Speaker:I was blown away by Michael's story
Speaker:of how he took a brand new event
Speaker:and a brand new idea, collaborated and
Speaker:partnered with somebody, and now has scaled that to beyond
Speaker:$40,000,000 in sales. Check this
Speaker:story out because this is something that anyone can learn how
Speaker:to do. You know, I was kinda learning the digital marketing as I was
Speaker:going. Right? A lot of you entrepreneurs and business owners here listening today, you
Speaker:probably jumped into something and was learning as you were going, and that
Speaker:was me. So I was watching YouTube videos, attending conferences,
Speaker:watching webinars, and the common theme that kept coming
Speaker:up, Chuck, was virtual events and
Speaker:webinars. Like, everybody and this was, like, you know, 4 or 5 years ago. So
Speaker:everybody was using webinars, and these were big things. Russell Brunson was
Speaker:talking about using webinars, and so we set out to do our first
Speaker:virtual event. I remember taking it took weeks to build this
Speaker:out. I I got all the emails, the funnels,
Speaker:the, you know, the text messages ready, the products
Speaker:ready, everything. It took me weeks. We did our first webinar
Speaker:to our own organic audience, and it flopped. I remember
Speaker:sitting there at my kitchen table hitting refresh,
Speaker:refresh, refresh on ClickFunnels. If you're a digital marketer, you'll know what that is.
Speaker:And I was hitting refresh, and no sales were coming in. But,
Speaker:eventually, what actually led us to our biggest epiphany and our
Speaker:biggest breakthrough was using collaborations
Speaker:and partnerships with our virtual events. And so, you know, we ended
Speaker:up resetting. We got some coaching, some mentorship, and we ended up
Speaker:making $750,000 over the course of
Speaker:10 months from that loss for I shouldn't say loss from that,
Speaker:failure we had at the very beginning. 10 months later, we ended up generating over
Speaker:$750,000 all through partnerships
Speaker:and virtual events. So that's why I love this, Chuck, is because I've
Speaker:experienced it. That's my favorite collaboration story right
Speaker:there is when I can you know, this was, like, my first
Speaker:client. I didn't even have an agency. Right? We I mean, we are bartering services.
Speaker:And so it was really cool to see how he went from having no
Speaker:audience, no list
Speaker:to thousands of people on his list of utilizing other
Speaker:people's audience and making 100 of 1,000 of dollars. It
Speaker:was total night and day from day 1
Speaker:to 10 months later. So I get pumped up, man.
Speaker:It's crazy.
Speaker:You know, mental resilience plays such a huge
Speaker:part in our journey as entrepreneurs, as business
Speaker:owners, and even if you're a salesperson. I mean, as as business
Speaker:owners, we have to sell all the time. And, of course, there's
Speaker:techniques and then there's the things that we believe. And this
Speaker:next guest, Jerry Teplitz, is
Speaker:a master at helping you to work out
Speaker:things in your brain so you can get a much better result. In fact, if
Speaker:you go back and check out the full episode, you'll see
Speaker:me doing a live exercise with
Speaker:Jerry that right after that episode,
Speaker:created a huge spike in my business results. Check this
Speaker:out. Well, I and I realized very, quickly
Speaker:that if I went into a VP of sales and I
Speaker:said to them, hi. I'd like to come in and do this seminar.
Speaker:It's called switched on selling, and we're not gonna teach
Speaker:a single technique of selling the entire day. It is a
Speaker:brain reeducation program using very simple body
Speaker:movement exercises called brain gyms.
Speaker:After he threw me out the door or she threw would throw me out the
Speaker:door, I realized I needed to get proof
Speaker:that this worked. And so what I did is a
Speaker:research study with 695 salespeople.
Speaker:We gave them a pre seminar questionnaire when they walked in first thing in the
Speaker:morning. End of the day, we gave it to them again, but then I
Speaker:collected the forms back from them. I got them back to them a month later
Speaker:because I wanted to get over seminar high, a placebo effect.
Speaker:Because you know how you go to seminar, you get really excited,
Speaker:and 3 days later, you're back doing what you did before. So it didn't
Speaker:stick. So I wanted to see if this really worked because I was
Speaker:not gonna continue doing it if it was just kind of
Speaker:a placebo effect on folks. I wanted something that we're gonna
Speaker:be changing them. So, with the study
Speaker:let me give you an example of one of the statements we asked, when
Speaker:they walked in first thing in the morning filling out the form. I am comfortable
Speaker:asking for the order and closing the sale. Pretty
Speaker:important part of the process, Chuck. Agreed? Very
Speaker:important. You have to ask. So how many people would you
Speaker:say responded negatively to that?
Speaker:Well, I'll just base it on the work that I've done. Most people are very
Speaker:uncomfortable. The they might force themselves to do it, but but
Speaker:most people are uncomfortable asking for the order.
Speaker:52% responded negatively to
Speaker:that statement. Okay. Well, over half. End of the
Speaker:seminar day. Again, remember, we're not teaching techniques of
Speaker:selling. It's this brain reeducation using movement.
Speaker:Only 8% were still negative.
Speaker:Now you would normally expect the
Speaker:numbers to start going up again
Speaker:instead at the month later. And we didn't get all the forms back.
Speaker:We compared the ones we got back with the ones that we didn't, and they
Speaker:were comparable. So it wasn't that we had this unique group of folks who
Speaker:responded versus those who did not. And
Speaker:this is the interesting part. Only
Speaker:6% were still on the negative side
Speaker:from 52 down to 51 down
Speaker:to 6%.
Speaker:Moving on now to number 2, I had the privilege
Speaker:of interviewing one of the
Speaker:OGs of Internet marketing. Rich Sheffrin,
Speaker:was responsible not only for
Speaker:inspiring millions of people to get
Speaker:online with their businesses, but was the business coach to some
Speaker:of the biggest minds and biggest gurus that you see
Speaker:in the Internet marketing space. And, many of the people that
Speaker:you are learning from today, were coached and
Speaker:trained by Rich. And so lean in and listen to what he
Speaker:has to say. It's pretty cool. And so that's when
Speaker:I decided I would start coaching on my own. And
Speaker:as I kinda decided to coach, I became
Speaker:really the first business coach online, because everyone else was kinda
Speaker:teaching marketing. And,
Speaker:kind of, acquired quite a slew of
Speaker:people that are now extremely well known that were in
Speaker:those that were in my early coaching programs. People like Russell
Speaker:Brunson and Todd Brown and Mike Filsain and Ryan
Speaker:Levesque and, you know, pretty much most of the big names
Speaker:online today, Ryan Dice, etcetera,
Speaker:were in those original coaching programs. And for about 2
Speaker:years, I was kind of a behind the scenes coach to a lot of people
Speaker:that became big names, but most people didn't know who I
Speaker:was. I also started working with a company
Speaker:called Agora Publishing around that time.
Speaker:And I had this big project that I was doing with
Speaker:Agora, in about 3 months, and I had
Speaker:just finished my coaching program. So I had, like, nothing to
Speaker:do, for 3 months. And
Speaker:I didn't like the idea of there being nothing to do, so I
Speaker:ended up writing a report with the hope of getting,
Speaker:like, a dozen clients that I could work with for 3 months,
Speaker:and the report was what mistakes I saw people
Speaker:making and how I help people make money and build
Speaker:businesses. And so I put it on my blog,
Speaker:and it ended up going viral. And so that was called the
Speaker:Internet Business Manifesto. And, really, you know, there was 31
Speaker:pages long, and it's been downloaded millions of times at
Speaker:this point. And it changed my life. Like, there
Speaker:was my life before that document, and there was my life after that
Speaker:document, and they are very different lives.
Speaker:And so, immediately, I built a company off of
Speaker:that. You know, it brought back, like, $3,500,000 within the
Speaker:first 4 weeks or something like that, over 7 and a
Speaker:half 1000000 within the 1st year and well over 10,000,000 by
Speaker:year 2. And I wrote a series of
Speaker:6 more free reports like that one over the next
Speaker:18 months, and my business grew from each one of those three reports
Speaker:because each report that I wrote was tied to some program
Speaker:or service or coaching that I was planning on doing. And then
Speaker:after I did it, it would become a product or program that we just
Speaker:sold in perpetuity. And,
Speaker:that was an amazing 18 months. I worked insanely
Speaker:hard. I, really proud of those reports.
Speaker:Some of them predicted attention would become the scarcest commodity online.
Speaker:Another report talked about attention going to this new thing, social
Speaker:media, and what were the implications. So a lot of the things I predicted and
Speaker:wrote about turned out to be true.
Speaker:And finally, in the number one spot, I had the privilege
Speaker:of interviewing James Melenchuk. And some of you
Speaker:might know him from the hit series, The Secret Millionaire.
Speaker:He's also a mentor and a guide to anyone who wants to get
Speaker:paid as a public speaker. But here
Speaker:is James and I talking about the power of
Speaker:networking, how to do it effectively, and the power of
Speaker:leveraging deep relationships in your
Speaker:business. You gotta check this out and put this into practice.
Speaker:So I say stop networking because that's pest working and start
Speaker:relationship working. You know, the way I look at folks,
Speaker:Chuck, is, you know, my you think about this, your
Speaker:family and your friends, the people who are closest to you, that you love and
Speaker:care about, you don't like think about networking with
Speaker:them. You think about serving them and helping them and making
Speaker:their life better. Right? So wouldn't that be something if we went around and looked
Speaker:at every business contact, if we looked at every person we meet at the
Speaker:grocery store or at the club, the tennis club, or
Speaker:whatever as a family member and a friend, you would stop
Speaker:networking immediately. And you would say, and I need to,
Speaker:like, invest in this relationship. I need to spend time with this person, talk
Speaker:to them, help them, get to know them. We don't look at that when we're
Speaker:thinking of networking. So I always say stop networking. That equals pest
Speaker:working. You're a pest, and people are trying to swat your way. Right? And
Speaker:start relationship working. That that is
Speaker:incredible. I love the way you put all of that. And, you know, networking
Speaker:really is the that short term thinking. It's like, I need something
Speaker:today. I need a client today. I need a business today. Whereas the
Speaker:relationship, that's an investment in the future. You don't know when you're gonna be able
Speaker:to cash in on that or ever. That was the first big
Speaker:collaboration thing that that really impacted. However,
Speaker:I'm so grateful for the first person, the one that I used to work with,
Speaker:who he and that person had a falling out because
Speaker:had that person not brought the second person to my
Speaker:home, that second person and I today would not be friends.
Speaker:Right? Because you don't burn bridges. They happen to have a falling out, but I
Speaker:ended up meeting this person through him. So amazing how
Speaker:sometimes collaboration works for you when you least
Speaker:expect it or you you're not even trying to make it work. I
Speaker:love that. Treat them like family members. You're not even trying to make it work.
Speaker:And, again, we're not trying to get something from somebody.
Speaker:We're trying to give something to someone. And with that
Speaker:without that expectation of they must give us something back. Yeah.
Speaker:I think that that really talks about having the
Speaker:faith that you will, you'll attract into your life what you need. You
Speaker:put enough good out in the world. You help people with a servant's heart,
Speaker:not try to, like, do it for ulterior motives. Would we like something to
Speaker:come back? Yeah. That's natural. But if it doesn't, man, you can
Speaker:put your head down on the pillow at night knowing that in your heart, you
Speaker:did something good for somebody else. That's just a great way to live.
Speaker:So there you have it. There is our top 10 countdown
Speaker:from our first 100 episodes of
Speaker:the creative collaboration show. Again, if you'd like to be a guest on
Speaker:this show, please reach out to me, and let's connect and figure
Speaker:out how to tell your story. And in the meantime, if you're looking to
Speaker:grow your business and to get get
Speaker:more collaborations and more joint venture partners and more
Speaker:affiliates who promote you and really to create
Speaker:partnerships with the kind of people that you just heard from on this show,
Speaker:but out of so many that we work with. I want to
Speaker:invite you to a free workshop that I do every single month. It's
Speaker:called the get affiliates workshop, where you're gonna learn how to
Speaker:get affiliates and joint venture partners and
Speaker:ambassadors to help you to fill your programs,
Speaker:to send you more clients, and to promote your
Speaker:events, whatever it is that you're promoting. And so you'll find
Speaker:the link to that just beneath this video and in the show
Speaker:notes of this episode. In fact,
Speaker:you'll find the links to all of our guests,
Speaker:right there in the show notes. So come and join me for that workshop.
Speaker:That would be a time well spent as well. If you'd like to be on
Speaker:a guest of the show, please reach out. And in the meantime,
Speaker:keep listening. Keep listening. We have some more
Speaker:great guests coming up. Our next, about
Speaker:20, 30 episodes are already planned, and we have some
Speaker:amazing, amazing people here for you. So in the
Speaker:meantime, remember, the only way to fail is to
Speaker:quit, and so keep moving forward in the pursuit
Speaker:of your big dream, your business idea, your world
Speaker:changing idea, and you might be just one partnership or
Speaker:collaboration away from that big breakthrough you are
Speaker:looking for. And, in the meantime, we will see
Speaker:you on the next one. This has been the Creative Collaboration Show with Chuck Anderson.
Speaker:We'll see you soon, everybody. Join us for the next episode. Thank you.
